Law Firm Marketing Blog
Until 2003 I was a practising solicitor, but since then I have been a full time marketing consultant to legal services businesses, showing them how to win new clients consistently and as easily as possible.
Managing a large annual spend each year promoting legal services both online and offline, allows me to see what really does and does not work when it comes to growing a legal services business.
My book, The Law Firm Growth Formula: How smart solicitors attract more of the right clients at the right price to grow their law firms quickly, condenses all of my knowledge and processes into one easy to read and practical book.
However, you can also obtain my free book, How To Get New Clients For A Law Firm, by clicking the button below:
- Law Firm Key Performance Indicators KPIsThe Bank Holiday must be over because it is a beautiful sunny morning today. Doesn’t everything feel so much better when the sun is ...Read more:>>
- Google Ads Doesn’t Work For SolicitorsIt is true. Google Ads doesn’t work for solicitors. It makes Google $16 Billion dollars per quarter, but that must just be lucky. There is ...Read more:>>
- What Do Clients Look For In A Law Firm?What do clients look for in a law firm when choosing a new solicitor? What are the most important factors that determine whether to choose law ...Read more:>>
- Google Ads Displays 4 Ads At Top And Removes SidebarGoogle Ads has made a huge change to the way that they display their advertisements. Really huge. Recently Google has been testing the display of four ...Read more:>>
- Imran Ali“I have been working with Nick Jervis for well over a year now. I am a subscriber to the Marketing for Solicitors Service which ...Read more:>>
- Martin Smith, Martin T Smith Solicitor“I went to see Nick in 2012 when I need to drastically change my publicity strategy generally and my website. He gave me a great ...Read more:>>
- What Stops A Solicitor From Growing A Law Firm?Why do some solicitors find it easy to grow their law firm and others struggle? What stops a solicitor from growing a law firm, yet allows ...Read more:>>
- How To Grow A Solicitors Practice And Turnover10 years in the making – then it all clicked into place. I was sitting in a room with 6 other bright business owners listening to ...Read more:>>
- Growing A Law Firm From £1-500,000 To £1 Million PlusHow do you take a solicitors practice from £1-500,000 to over £1 million? Would you like to know? OK, let me share with you the formula, based ...Read more:>>
- Sole Practitioner Doubles Turnover – How?John is a sole practitioner with no fee earners but ambitions to grow turnover from £125,000 to £300,000 as quickly as possible. John does everything himself ...Read more:>>
- Solicitor Increases Turnover From £750,000 to £2.5 MillionThis is the tale of solicitor Janet, a sole practitioner with a team of fee earners, turning over £750,000 but wanting to grow to £2,500,000 ...Read more:>>
- Law Firm Marketing, The Apprentice, What You See Is What You Get“I read a book some years ago called “What you see is what you get” and the author of that book is sitting in front ...Read more:>>
- Peacocks, Elephants And Law Firm MarketingWhat do peacocks and elephants have to do with law firm marketing, I hear you say? Well, once you have finished reading this page, not only ...Read more:>>
- Charles Fuchter – Stephens & Son LLPHaving spoken to Nick before my meeting with him I felt sure he’d come up with a good marketing plan, and I wasn’t disappointed. As ...Read more:>>
- Simon Jenkins – Curtis Legal Ltd“It is good to have a professional relationship with someone who understands the legal profession and has the experience to know what marketing works. We ...Read more:>>
- David Gordon – DG Law“I think Nick’s service and focus on the solicitor market is excellent. He clearly “gets it” as regards promotion of legal practice in the ...Read more:>>
- Marketing Conveyancing Services. Conveyancing Marketing Ideas for Solicitors.If you offer conveyancing services, you will always go through peaks and troughs as the market falls and then rises. The question is, how can ...Read more:>>
- How To Wow Your Legal Clients and Keep Getting More!Putting The WOW Factor Into Your Legal Business Think about the businesses you have dealt with in the last few weeks, in a personal or professional ...Read more:>>
- Perfection Kills Momentum Legal MarketingPerfection Kills Momentum When it comes to marketing your law firm, marketing needs momentum to thrive: Perfection KILLS Momentum! One of the biggest ...Read more:>>
- Make Your Law Firm Advertisements WorkI want to talk about saving your practice £5,000 to £10,000 per annum on a wasted marketing activity – advertising. By the end of this ...Read more:>>
- Mastermind Groups For SolicitorsLaw Firm Mastermind Groups Mastermind Yourself To Success Mastermind Groups Every successful business person that I have met has read Think and Grow Rich: The Original Classic by Napoleon ...Read more:>>
- Using Your Law Firm Premises For Marketing PurposesIf you still operate your law firm from premises, one of the best things you can do from a marketing perspective is to make the ...Read more:>>
- 5 Point Guide To A Successful Legal Marketing CampaignWhen you are starting any legal marketing campaign, it is vital that you give some thought to what you are hoping to achieve. This five ...Read more:>>
- Email Marketing For Solicitors and LawyersEmail Newsletters Are Great For Keeping In Touch and Generating New Instructions! On numerous occasions I have stressed the importance of staying in touch with clients ...Read more:>>
- Cross Selling Legal Services Really Easily – Your Free GuideCross Selling Legal Services Really Easily To ensure the future of your law firm it is absolutely vital that all fee earners start to take a ...Read more:>>
- Making Your Law Firm Website Work Harder For YouI appreciate that many solicitors are very sceptical about the ability to win new business from their website. I can assure you that many firms ...Read more:>>
- Make Special Offers To Sell More Legal ServicesMost businesses make offers to their clients to generate additional income or motivate loyalty. Solicitors need not be an exception. Whilst it is not so ...Read more:>>
- Legal Referrals, Referals For Solicitors and Referral Panel MembershipLegal Referrals Referrals is always one of the topics most mentioned when I meet new solicitors. The question I often hear is “how can we meet ...Read more:>>
- Solicitors Marketing – Stand Out From The Crowd!Solicitors Marketing – Stand Out From The Crowd! Review Your Legal Marketing! Before you do anything, you must know what it is that sets you apart from ...Read more:>>
- Solicitors Receptions As A Marketing Tool For LawyersSolicitors Receptions As A Legal Marketing Tool In my travels I visit a lot of solicitors’ receptions, some good, some requiring a little attention. The one ...Read more:>>
- Paretos Law And Solicitors MarketingMost of you will know of Vilfredo Pareto without realising it. He was an economist and sociologist who noticed or discovered the 80:20 rule. He ...Read more:>>
- Marketing Ideas For Law FirmsMarketing Opportunities for your Legal Practice Try Something New To Market Your Firm! If you were to look at your marketing activities, how many different types ...Read more:>>
- Legal Referral WebsitesLegal Marketing Websites. Do they work? Here we are talking about websites which attract work for solicitors, from personal injury claims, through conveyancing claims and onto ...Read more:>>
- Solicitor Advertising – How To Craft Solicitor AdvertisementsHow to make your law firm advertisements make the telephone ring. Advertising is easy: – if you know what you are trying to achieve it really ...Read more:>>
- Advertising A Solicitors PracticeHow To Make Your Legal Advertising More Effective 1. What is your intention with your advertising? This should be a simple response: – to win new clients. ...Read more:>>
- Legal Blogs For Law Firms | Solicitors BlogsWhy should solicitors bother with a blog? Isn’t it just another time wasting idea? Will it ever bring in new clients to the practice? Well ...Read more:>>
- Website Marketing For Law FirmsInternet Marketing For Lawyers/Solicitors 1. What is website or internet marketing? The easiest analogy here is to refer to your practice’s brochures. If you spend money producing ...Read more:>>
- How To Charge More For Legal ServicesPricing Legal Services This advice could literally add tens of thousands of pounds in profit to your bottom line profits; ie money that can come straight ...Read more:>>
- The Hidden Benefits Of Legal WebsitesWhy Have A Website? Published in the Law Society Inside Track Newsletter March 2005 1. What is your intention with your advertising? 35,309,524 of the UK’s ...Read more:>>
- Legal Branding | Legal Brands For SolicitorsBranding Your Legal Practice When you mention the word branding, most people immediately think of the huge global brands, from Coca-Cola to Nike. Imagine your practice ...Read more:>>
- Legal Brochure DesignSolicitors’ Brochures – why bother? 1. Why bother with a legal brochure? Choosing a solicitor is an “informed decision” meaning that any client needs to assess your ...Read more:>>
- Branding Your Legal PracticeSolicitors Logos Why? Why is a brand important? Why do you need one? What will it achieve? Your brand tells the world about you. It says whether ...Read more:>>
- Legal Marketing Mistakes And How To Avoid Them!5 Sure Fire Ways for your Legsal Marketing to Fail 1. Don’t define what you want marketing to achieve for you This is the number one pitfall ...Read more:>>
- Legal Networking Events & GroupsNetworking for solicitors can be a very effective and powerful tool, but only if you do it right. But where are the best legal networking ...Read more:>>
- 90 Day Law Firm Marketing Plan TemplateI wonder how many of you have 5 year business plans? I would hope in these days that many more would answer that question positively. ...Read more:>>
- Starting A Law Firm | Setting Up A Solicitors PracticeWhen is the best time to start your law firm? Do you need a High Street presence, or can you operate from home and generate ...Read more:>>
- Solicitors Marketing BudgetsHow Do You Set Your Law Firm Marketing Budget? When it comes to setting a marketing budget for solicitors, I understand that many solicitors do not ...Read more:>>
- Perfect Is The Enemy Of GoodWhen it comes to legal marketing, good is good enough! One of the biggest lessons that I have carried with me from my days as a ...Read more:>>
- How Much Money Do Solicitors Leave Behind?How Much Money Do You Leave Behind? When you act for a client, how much money do you leave behind which they would happily give to ...Read more:>>
- Free Of Charge Marketing For Your Solicitors Practice?How To Make More Profits Without Spending More On Marketing Would you like to know how to attract more clients to your solicitors practice without increasing your ...Read more:>>
Keep up to date with the latest legal marketing tips from a leading UK Legal Marketing Blog and let me show you how to attract clients easily and consistently to your law firm.
If you would like to be the first to receive my articles and insights, enter your details below:
Why Write A Law Firm Marketing Blog?
When a solicitor is looking for a legal marketing consultant to help them grow their law firm, how do they know who is the best one for their needs?
With so many so called ‘legal marketing specialists’ starting up every month, how do they know who actually knows what it takes to grow a law firm?
Well, one thing you can do is to find their legal marketing blog, have a good look around, see if there are more than a handful of blogs, covering a broad range of law firm marketing topics, not just the one marketing tactic that they know something about, and have a good read.
You might also want to see if they have written an Amazon Best Selling Book, with over 70 reviews, which might also suggest that they take their role seriously.
I certainly do.
I work in partnership with my law firm owner clients to help them grow their law firms.
Many of my clients work with me for years, not weeks or months, solely because I continue to help them navigate the growth of their law firm, helping them not only with their marketing, but also recruitment, staff retention, operations and processes; whatever is required to make their lives easier and their law firm growth to happen more expediently.
I hope that you find this legal marketing blog to be helpful.
I hope that it gives you the confidence to discover more about how I can help you to grow your law firm.
If so, please enter your details below to download my suggested starting point.